Elizabethan Boat Club

Sometimes it’s quite lovely to work on a small branding project. The same care and attention still goes into it but to see the development and ideas evolve still gives the team a buzz, especially when the original vision turns out so beautifully. The below logo being the basis for an embroidered sew-on badge for some very smart boating jackets.

Inspiration for the colour palette came from historic references, documents and the Westminster School crest. The typeface tipped a nod to 18th century England – Caslon (designed by William Caslon, from London, thus keeping to the authenticity and location of where the club was founded).

Logo of the Elizabethan Boat Club featuring a circular design with a crown on top. In the center are crossed oars and the letters EBC. Text reads Elizabethan Boat Club and Est 1909. A vintage photograph shows nine men posing in front of a wooden door. They are dressed in matching light-colored pants, pink jackets, and straw hats. Some are standing, others are seated on steps, and one is sitting on the ground.

An old coat of arms with a cross and flowers on a blue and gold shield beside a pink publication cover titled The Elizabethan, dated February 1938, featuring signatures and a crest.

A black blazer with pink trim and a blue crest on the left and a group of six men on a dock wearing similar blazers with ties and hats. The sky is cloudy, and there are buildings and flags in the background.

Blazer designed by Dickie Bannenberg

An emblem displaying crossed oars over a blue circle with the letters E B C, surrounded by Elizabethan Boat Club text and Est 1909. The top features a decorative crown, and the logo appears on both white and black backgrounds.

Silhouette of a rowing team with eight rowers in a long boat, each holding an oar, against a white background. The rowers are aligned in a sequence, emphasizing teamwork and synchronization.

BUILDING BRANDS, SHAPING REPUTATIONS

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BUILDING BRANDS,
SHAPING REPUTATIONS