A Brand Design Agency
London +44 (0) 20 7199 4199 South Coast +44 (0) 1903 790 090
“A brand is not just a product or promise, it's the sum of all the experiences you have with a company” |
Creating and communicating the individuality of brands is our business. The trust we all place in a brand makes them very valuable and the brand is, we think, one of the company's strongest assets. As a creative agency we understand that a logo is not the brand itself, it's a promise. We believe that to get the best results we need to throw a bunch of talented people bursting with ability into the mix, to explore the possibilities, to be creative. We never lose track of the brief or its objectives but there's fun and satisfaction to be had when a brand we love and believe in grows and connects with people.
We will help you to re-focus, to define what has made you successful to date and why it's important to continually evaluate and refine your branding strategy and creative solutions. We believe that every brand has a great story to tell. We will help you to inform, engage, inspire and attract new advocates of your brand. We will develop, manage and build your brand identity so that you will stand out within your marketplace.
To illustrate this point, here are some examples of our branding projects...
We were commissioned to help Harlequin Tabletop refresh and reposition their business and brand identity. Following a strategy workshop we were able to take a holistic view of the company, focus on what needed to be done (and when) and advise on how to move the company forward in a manageable way. We helped with launching Harlequin (Chelsea, London), with a new company name and identity targeted at the interior designer sector, and also to create Agentia for the wholesale side of their business.
"Warren Creative are just that CREATIVE! We sort of knew what we wanted to say just not clearly and quite how. Stuart and his team sought out our ‘raison d’etre’ and repackaged IT in a way that has brought clarity to our corporate message, given us a modern identity and importantly removed any uncertainty about what we do for both ourselves and our clients. We had approached Warren Creative following a strong referral and in our initial meetings with them were very open to their advice. They have managed to help transform our Harlequin Tabletop brand into 2 distinctly strong companies, with new branding, corporate identities and websites. With both Harlequin-London and Agentia we have already experienced significant growth and I am convinced this is, in part, down to their ideas, advice and know how."
Jamie Horton
Managing Director
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We were approached by Direct Life to rethink and redesign their logo and e-commerce website. Forward thinking, simple, positive and eye catching were qualities required in the brief. We responded with a clear and fresh typographic approach, utilising the revitalised look across all new marketing collateral including brand guidelines and the new look website.
"We contacted Stuart at Warren Creative looking for help in refreshing our company image and soon began a journey that resulted in a new identity and feel for the company. The team at Warren Creative not only listened to who we were but provided lots of advice, guidance and thought provoking ideas. The end result is a new, fresh and radically different logo and website for the company. An image that we feel reflects exactly what we wanted and one that we feel part of creating. However without Stuart and the team we wouldn’t have got anywhere near it. They truly did ‘create’ it for us, doing so much more than putting our ideas onto a screen, adding heaps of value."
Rob Quayle
Managing Director
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The Victoria & Albert Museum, London required easy-to-use multi-lingual brand guidelines to ensure worldwide consistency of the V&A logo and brand style. The guidelines were released in digital and printed formats worldwide and were used for products, packaging, labelling, point of sale information and all related marketing materials.
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Soane Britain is an award winning company that specialise in making bespoke furniture, lighting and fabrics using the best British design and craftsmanship. Our attention to detail in style, colour, imagery and typography result in elegant literature and a successful website that adds brand value.
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Our experience in creating product-led brochures and catalogues that sell-off-the-page is second to none. We design and produce visually striking, clear and engaging literature that help increase sales and your brand offering.
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We were set the challenge of designing a new identity for a new online business venture within a very defined market - quality homes for pigs! The result was a playful identity with bold typography utilising a sympathetic colour palette. The logo works great across all requirements - ranging from an embossed stamp punched into metal right through to the company website.
"We have worked with Warren Creative on numerous projects over the years. They are an extremely gifted group who are a pleasure to work with. The quality of work they do is second to none but it is their ability to interpret our requirements and then expand on it that is their greatest asset. I have recommended their services to many colleagues over the years and will continue to do so, without hesitation."
James Booth
Managing Director
Our organised methodology and focus on looking after our clients is one reason why we enjoy long term working relationships. We have designed everything from logos to products, stationery, signage, packaging, advertising, website and literature. Being a worldwide company it was important that we helped Links of London retain consistency in brand alignment, implementation and reproduction by producing their indispensable brand guidelines.
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u-do-design is aimed at professional designers, architects, landscape gardeners and keen horticulturists by offering the chance to design and build online, planters to individual requirements (from a range of stunning RAL colours).
The clients objective was to create a simple, strong, bold brand identity that would work well across all manner of applications (ie. the logo was punched into sheet metal and used as a signature label for each planter). The contemporary style logo is reproduced in a variety of colours (depending on the planter colour) but the logo itself remains constant in style.
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Powder Byrne are delighted with the logo we designed for their inaugural Powder Byrne Schools 6 Nations Tournament, hosted by London Scottish FC. The logo was reproduced from small branded merchandise to large scale banners. This spectacular three day event welcomed schools from across Europe to converge on The Richmond Athletic Ground - all fighting for the right to be crowned Powder Byrne Schools Six Nations Champions.
Swissôtel Hotels & Resorts commissioned us to develop the re-branding and naming of their already successful loyalty scheme. Style, simplicity and functionality with attention to detail and creativity were the buzzwords in defining the new look. For inspiration we looked to Swiss heritage and the journey to the Zenit began. In addition to the Swissôtel Circle logo, we created identities for each tier membership level.
"A very personable team showing a lot of passion, enthusiasm and a great creative spirit. Thanks to Warren Creative, we managed to deliver a great product that exceeded our expectations."
Stephan Dupré
Director Loyalty Marketing
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We have recently created the master logo artwork for Bowls England and are currently working on the Brand Guidelines and imminent launch of the new website.
Guild Care commissioned Warren Creative to refresh their brand identity to coincide with the charity celebrating their 80th Anniversary. We developed and brought clarity to the organisations brand architecture, produced the Vision, Mission and Values Statement and of course, delivered the all important Brand Guidelines. We see every branding project as a journey, every company as a partnership and every brand as a story. To gain an insight into what it is like “journeying” with us, take a look at our video >
"Warren Creative are a talented, innovative design agency that really do care and who went the extra mile to deliver what was a complicated brief. Stuart and his team have not only created a new logo identity system that matches Guild Care's vision for the future but have also been hugely instrumental in creating an effective brand architecture for our organisation. We have enjoyed working with Warren Creative and have great confidence in their ability which has resulted in a stunning new identity which has been very well received."
Julia Johnson
Communications Manager
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The beauty of the web is that we get the opportunity to work with companies from all over the world. In this case, we worked directly with the company founder, Kevin Dash, who is based in Sydney, Australia. We designed, built and delivered a clean, contemporary website that can only be viewed by personal invitation from the company! Projects were arranged by hotels, retail, commercial, residential, banks and heritage. We have also designed a range of stunning brochures on a project-by-project basis.
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Establishing a new brand identity is always a challenge but to create one with your client based in Oman is something we simply couldn't resist. We have created the company logo and brand positioning and look forward to developing and helping to launch this exciting and interesting brand to the world!
Set on top of the Sussex Downs, Goodwood is not only a breathtaking backdrop for some of the very finest flat racing but it is also one of the world's greatest horse racing venues. The 'Racing Colours' of red and yellow derive from a painting entitled 'Racehorses Exercising' by George Stubbs that depicts the livery colours of the 3rd Duke of Richmond. We refreshed the corporate colours and changed the paper stock from silk to uncoated. A special red and yellow ink mix was created that reproduced accurately and consistently on the new paper of choice. The new print collateral was deemed a great success by Goodwood and its discerning members.
"Warren Creative work on multiple projects at Goodwood, consistently delivering an extremely high level of creative design. Warren Creative have worked outside of the box with regards to their concepts whilst retaining our key brand values. All of our projects have been delivered on time and within budget and the whole team are a pleasure to work with.”
Bradley Eccleshare
Head of Marketing, Goodwood Racecourse
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A distinctive logo is the cornerstone of a company's brand identity. The logo should be relevant to the industry (the client and the target market), memorable and versatile. A good logo design is also about building trust and customer loyalty in a brand over time. The logo created for Love your Home for Less is in the shape of a house, is friendly, unique and includes a subtle heart and .com.
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The Goodwood Revival Meeting located at Goodwood's historic motor circuit takes you on a magical step back in time with wheel-to-wheel racing on the track and visitors encouraged to dress up in period costume from the 40s, 50s and 60s. The logo has a traditional british feel (originally we had Motor Circuit but this was later replaced with Revival Meeting) with 'british racing green' and silver.
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We refreshed the Babette Wasserman logo, brand style and have produced promotional literature for this alluring jewellery brand. Our vast expertise and knowledge in art direction and pre-press guarantees the best results possible in styling and print reproduction.
"Warren Creative have been great to work with. They understood my brand from the outset and I was extremely satisfied with the end results. They are meticulous in their work and cared very much that I was 100% happy. I would highly recommend them."
Babette Wasserman
Managing Director
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The Goodwood Festival of Speed is recognised as the world's largest motorsport event of its kind worldwide. From inception we have designed and produced a wide range of items for this dynamic event including signage, banners, posters, ticketing, merchandise, invitations and promotional literature.
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Unique and elegant products such as luxury white bed linens, ceramics, basketware and accessories for your home and garden are the essence of Also Home. Much of their range is designed exclusively so you won't find it elsewhere on the high street. Warren Creative designed the logo and brand identity which is carried through to literature, sales catalogues, packaging, labels, ribbons and the Also Home website.
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The inspiration for the new branding came from the positioning statement that Gemini Group offers the entire 360 degree print capability. The logo combines the diverse offerings from each business within the group whilst referencing balance, colour and harmony as all the businesses come together with a combined first-rate service for their valued customers.
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Lintons specialise in the luxury property market and as such required a brand identity that would reflect quality and confidence. They also wanted a logo that would be easy to remember visually and to have an individual characteristic of some sort. The Lintons 'L' was designed to meet these needs. Stunning folders and sales brochures were produced using black, white and gold foils for the logo onto either specialist black board or hand-made buff-coloured stock. We then concentrated on delivering a website that continued the branding and offered scope for continued expansion.
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We created a signature style logo and brand direction for this stylish online retail company. The tone had to feel fresh, clean, personal and appeal to both men and women alike. We favoured grey as a supporting colour to the special duck-egg blue for all marketing materials and this combination worked well in presenting the beautiful lifestyle photography.
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Sky Towers, the highest building in Ukraine is a prestigious, ultra modern twin tower complex managed by the KDD Group. We were awarded the task of designing the logo, establishing a brand style and creating a stylish, informative bi-lingual hard-back development brochure.
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