6 Audio designs, supplies and installs bespoke, high-end audio components and home cinema systems for audiophiles and clients who simply demand the best. It’s the UK distributor for, among other brands, Vivid Audio, maker of the world’s finest loudspeakers.
The company came to us because it felt its previous name, Rock Solid Sounds, didn’t reflect the quality of its products, or its affluent customers. So, we gave it a new name, 6 Audio (from its address at 6 Star Road) logo, identity, tone of voice and design style. In our first collateral project, we translated these new brand assets into graphics and leaflets for an exhibition, with advertising and marketing materials now in development.
6 Audio is a perfect example of how we can deliver a compact branding package that still has great presence, and an excellent return on a relatively small investment. Following the exhibition, the company told us it finally felt as though it was ‘sitting comfortably’ within its market and among its competitors. This will never be a big global brand, and it’s evolving slowly, but our attention to detail and craftsmanship are entirely without compromise.